tag:blogger.com,1999:blog-826986957606858027.post7010503767621465494..comments2023-06-19T10:45:56.724-04:00Comments on Player Versus Developer: Self-Reinforcing Purchase RefusalGreen Armadillohttp://www.blogger.com/profile/15564045048380177626noreply@blogger.comBlogger10125tag:blogger.com,1999:blog-826986957606858027.post-11987401493858903412010-09-22T05:56:53.812-04:002010-09-22T05:56:53.812-04:00Genial fill someone in on and this mail helped me ...Genial fill someone in on and this mail helped me alot in my college assignement. Thank you on your information.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-826986957606858027.post-63682013801745950782010-09-14T12:26:41.848-04:002010-09-14T12:26:41.848-04:00@Xax: DDO uses quests to gate access to instanced ...@Xax: DDO uses quests to gate access to instanced areas, but you could potentially block all exp and loot. Not a bad idea in principle. <br /><br />@Stripes: I think the thing they're worried about is that players would buy a guest pass to run content once in a zerg group for the top end favor award INSTEAD of buying permanent access to the content. There are some quests that you will want to do many times, but once will suffice for others.Green Armadillohttps://www.blogger.com/profile/15564045048380177626noreply@blogger.comtag:blogger.com,1999:blog-826986957606858027.post-55969661915213398712010-09-14T12:07:25.197-04:002010-09-14T12:07:25.197-04:00Er, and I just realized how disparaging of turbine...Er, and I just realized how disparaging of turbine's marketing department that sounded.<br /><br />I'm in awe of turbine's marketing department for having the guts to take DDO F2P. The clearly have talent, and they likely know their marketing far better then I do.<br /><br />Likely there is a bigger picture holding them back. Since none of this is all that technicallly hard, maybe it is political, maybe risk adversity (it is easy for me to talk about making bets with their money,but they have mouths to feed). Maybe they are far more current on the economics of rent to own then I am. Maybe it is just a "see how X works before we try Y thing"<br /><br />After all I'm not an econominist, I just have an intrest. I'm not a marketer (even though I technically spent a year or 2 as one), I'm a programmer.Stripeshttps://www.blogger.com/profile/03385396928649617719noreply@blogger.comtag:blogger.com,1999:blog-826986957606858027.post-51165976741650986422010-09-14T12:01:37.171-04:002010-09-14T12:01:37.171-04:00@xaxziminrax2: very cool idea. I'm not sure ...@xaxziminrax2: very cool idea. I'm not sure how it would fly in real life, but it is a cool idea & should be tested.<br /><br />@GreenArmadillo: while not far off from my guess that a 10% of full cost "one time rental" might be a good price to try, it looks like turbine's marketing department has failed to learn a few things about people and it is likely hampering sales.<br /><br />(1) people hate meters. People love flat rates.<br /><br />(2) the more people that can buy will buy<br /><br />So for (1) having a "one run guest pass" would be a lot more popular then a half hour guest pass. Even if the price is HIGHER. Oddly enough sometimes the mere pre sense of a flat rate version increases the popularity of a metered version.<br /><br />For (2) sales would go up if not only the dungeon owner could buy a guest pass, but if would be runners could as well. Sometimes by a lot.<br /><br />In fact both rental rates and purchase rates go up if there is a "rent to own" type program. Spend 20 points for a one run pass and if you buy the same thing you ran you get 20 points of the purchase.<br /><br />Oddly enough "rent to own" boosts rates of three things:<br /> (1) rentals<br /> (2) repeat rentals<br /> (3) purchase of rented content<br /><br />Rentals alone have had mixed results on purchases, sometimes boosting, sometimes holding back. Rent to own has almost always resulted in boosting sales.Stripeshttps://www.blogger.com/profile/03385396928649617719noreply@blogger.comtag:blogger.com,1999:blog-826986957606858027.post-91191461842097125142010-09-13T23:46:29.129-04:002010-09-13T23:46:29.129-04:00I already own Devil Assault, which pretty much bit...I already own Devil Assault, which pretty much bites as it stands. Far and away the weakest content pack I've paid for. Given that I'm about to get more stuff added to it for free, I can't help but be mildly enthused.Yeebohttps://www.blogger.com/profile/08028940396189544294noreply@blogger.comtag:blogger.com,1999:blog-826986957606858027.post-17855133216258797812010-09-13T21:36:42.455-04:002010-09-13T21:36:42.455-04:00They'll sell a lot of copies, because as a non...They'll sell a lot of copies, because as a non-cap raid, it'll be a great way to gear alts.<br /><br />Which means subscribers will do it.<br /><br />Which means there will be PUGs.<br /><br />Frankly, if they sell 20k copies at $5 per, that easily makes the project worthwhile, as they can re-use models out of Shavarath etc<br /><br />And that doesnt include the Guest Pass revenue from dual-boxers.Ian Whitchurchhttps://www.blogger.com/profile/14896497136190817451noreply@blogger.comtag:blogger.com,1999:blog-826986957606858027.post-77270230719536121032010-09-13T20:14:41.307-04:002010-09-13T20:14:41.307-04:00@Stripes, Anthony
Naturally I believe my idea is ...@Stripes, Anthony<br /><br />Naturally I believe my idea is better regardless of whether it is or not:<br /><br />Make the raid content free, but non-paying players cannot receive loot/reward from it, nor accept quests going to or resulting from said content. That is, everyone can <i>see</i> the content, but only paying members can <i>experience</i> it.Xaxziminrax IIhttps://www.blogger.com/profile/04653730368168764013noreply@blogger.comtag:blogger.com,1999:blog-826986957606858027.post-88286310177300267032010-09-13T19:51:46.114-04:002010-09-13T19:51:46.114-04:00If Turbine Marketing were here, they'd tell th...If Turbine Marketing were here, they'd tell the two of you about the "guest pass" program, in which players who have access to the adventure pack (either by subscription or premium F2P purchase) can buy a pass that allows them to bring a player along to an adventure for a limited time (30, 90, or 180 mins, not counting time you spend offline). <br /><br />On one hand, prices are relatively reasonable - about 5-6% of the list cost of the AP for the 30 min pass (perhaps a bit short to get much done) and about 15% of the list cost for the 3 hour version (long enough to finish most shorter AP's outright). <br /><br />The limitation is that the passes must be paid in full by the player who is doing the inviting - Turbine points cannot be traded or otherwise gifted between accounts by any means. So this is something that you'd do for a good friend, or maybe a reliable guildie who's agreeing to heal a dungeon run that they don't own for you, but probably not for a stranger or PUG member. <br /><br />(In principle, you could request compensation in the form of gold or other tradeable items, but such transactions would not be secured by any sort of in-game trade interface.)Green Armadillohttps://www.blogger.com/profile/15564045048380177626noreply@blogger.comtag:blogger.com,1999:blog-826986957606858027.post-87118866289303321662010-09-13T19:01:18.616-04:002010-09-13T19:01:18.616-04:00I came to reply to this but Stripes pretty much to...I came to reply to this but Stripes pretty much took my words. Although I will add that for the some suggestion perhaps each paid member can "vouch" for one unpaid party member they bring along into the area.Imanihttps://www.blogger.com/profile/17387973127748849540noreply@blogger.comtag:blogger.com,1999:blog-826986957606858027.post-74214397125132009482010-09-13T11:54:48.475-04:002010-09-13T11:54:48.475-04:00Maybe the model should be changed from everyone ne...Maybe the model should be changed from everyone needs to have bought the adventure to someone must have bought it. That might cut buys for some content but should boost it for other content.<br /><br />There is a lot of ground between the existing ALL and the proposed ONE to explore too.<br /><br />Like half the party needs it. Or like the perodic sales make the restrictions looser sometimes. Or one character per account can share in, but after that it is assumed you have had the free taste and if you liked it you need to buy it to run again.<br /><br />Or even normal price is $X and for an extra $Y you can upgrade that from all players must own to just you must own. Maybe a smaller fee to do it "just once".<br /><br />Somewhere in there is a way to harness the gift economy and get more purchases then merely charging everyone...Stripeshttps://www.blogger.com/profile/03385396928649617719noreply@blogger.com